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Mapping Software In Franchise Site Selection
posted by Satri
on Monday October 23, @08:26AM
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from the know-where-your-customers-are dept.
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from the know-where-your-customers-are dept.
GeoPlace links to a FranchiseUpdate article on mapping software for franchise site selection. From the article: "The point is that these software tools are readily available and make it very easy to assimilate all the information needed to paint the picture required to identify and create equitable, defendable, and successful franchise territories. [...] Instead of worrying about a wide expanse of geography, mapping tools literally bring the focus down to the street level, remove confusion and eliminate the pain of getting started. It provides a monumental shift in momentum from being re-active to an opportunity to being pro-active to an opportunity."
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